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Title: A Reconceptualisation of the Firm from the Perspective of the Entrepreneur
Contributor(s): Brown, R (author); Fisher, Josephine A (author)orcid 
Publication Date: 2006
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Abstract: Firms are started for a variety of specific purposes, however, the generally accepted view is that firms exist primarily for the maximisation of shareholder value. Recent developments in the economic literature have recognised the importance of the entrepreneur in shaping and developing the firm, however this recognition appears missed in the CSR literature. We propose that a reconceptualisation of the firm from the perspective of the entrepreneur provides an alternative way to consider CSR. This approach shifts the focus of business activity from the goal of profit maximisation to achieving the purpose for which it was conceived. We suggest that this change of focus conceived identified problems with theories of CSR and is applicable to organisations of all kinds.
Publication Type: Conference Publication
Conference Name: Australian Association for Professional and Applied Ethics 13th Annual Conference, University of New South Wales, Sydney, Australia, 12th-14th June 2006
Source of Publication: Papers of the 13th Australian Association for Professional and Applied Ethics Conference, p. 1-8
Publisher: AAPAE: Australian Association for Professional and Applied Ethics
Place of Publication: Sydney, Australia
Field of Research (FOR): 150399 Business and Management not elsewhere classified
Peer Reviewed: Yes
HERDC Category Description: E1 Refereed Scholarly Conference Publication
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Appears in Collections:Conference Publication
UNE Business School

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