Please use this identifier to cite or link to this item: https://une.intersearch.com.au/unejspui/handle/1959.11/3029
Title: From Actions to Impressions: Cognitive Attribution Theory and the Formation of Corporate Reputation
Contributor(s): Sjovall, Andrea M (author); Talk, Andrew (author)orcid 
Publication Date: 2004
DOI: 10.1057/palgrave.crr.1540225
Handle Link: https://hdl.handle.net/1959.11/3029
Abstract: Psychologists have long studied how people form impressions about others based on observed behavior, a principal suggestion being that behavior can be attributed either to the internal disposition of the observed person, or to factors of the external situation that constrain possible actions. This paper reviews cognitive processes that influence such attributions and discusses their applicability to the formation of impressions about corporations based on corporate behavior. Managers can more effectively use public service initiatives to enhance the reputations of their corporations if the initiatives are conducted in a manner that invites observers to attribute them to the disposition of the corporation rather than to situational constraints.
Publication Type: Journal Article
Source of Publication: Corporate Reputation Review, 7(3), p. 269-281
Publisher: Palgrave Macmillan Ltd
Place of Publication: United Kingdom
ISSN: 1363-3589
Field of Research (FOR): 170107 Industrial and Organisational Psychology
Peer Reviewed: Yes
HERDC Category Description: C1 Refereed Article in a Scholarly Journal
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